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Sellizer offers a product that comprehensively supports sales processes in businesses. The tool integrates with CRM and is identified as a sales automation system. It makes it easier for salespeople and marketers to maintain the gained consumer contacts, allowing them to introduce a more efficient sales process. The headquarters of the company is located in Poland.


  • no way to confirm whether the customer has properly read the sent sales offer;
  • putting a sales agent off by a potential customer;
  • the extended process of selling a product or service;
  • lack of customer feedback.


The main solution that was proposed, as a result of the cooperation between Fingoweb and Sellizer, was the creation of a tool for the prediction, analysis and automation of sent business offers. In order to shorten the sales process, the system is based mainly on the conversion of PDF files to formats that allow viewing and analyzing offers in any web browser. Thanks to this, each sales representative can find out when the customer read the offer and how much time they spent getting to know it.

In the process of developing the product idea, we went through the following stages of implementation and development. First, we realized the so-called proof of concept, checking whether we are able to technically implement the concept. After a successful analysis, we proceeded to create MVP. The product was accepted by customers and investors, while obtaining funding of 800 thousand PLN for its development. Thanks to the granted funds, we were able to move on to the implementation of the idea on the market.

Through the developed tool, you can send offers to customers, find out what they are interested in and prepare for a conversation about their needs. Sellizer allows you to efficiently react to the customer’s interest in your offer thanks to the extensive statistics. Moreover, the applied machine learning technology makes it possible to predict offers, answering questions such as when an offer should be sent and how it should be structured to be most effective. Additionally, we have developed a plug-in called Sellizer which allows for integration of CRM systems with the tool. The plugin can be installed on any web browser, where it efficiently synchronizes data and information with the Sellizer system.

The benefits of using a sales automation tool include proper selection of leads, automation of sent offers, obtaining notifications about the opening of offers by customers along with the statistics, as well as effective management of sales teams in the implementation of sales processes. Our software house also proposed an appropriate visual identification of the product and took care of an easy-to-use interface, allowing easy navigation of the system.

Scope of work
  • tailor-made
  • ux & design
  • development
  • infrastructure

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