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Get a free consultation with Fingoweb CEO - Slawomir Wilusz and discuss your app idea! We will advise you on issues such as technology selection, budget optimization, building & developing MVP or final product!
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contact@fingoweb.com
+48 660 901 080

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Whether you're a corporation looking to expand your project team or the founder of a startup, we'll provide you with a team of experts and specialists tailored to your needs and guide you through technological advances.

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Trusted by many

Custom billboard management software built around your network

Outdoor operators use very different software, and not all of it was built for outdoor advertising. When Billboard Insider asked its readers in 2024 which software they use, the top answer was QuickBooks, an accounting package, ahead of the billboard tools Apparatix and BillboardPlanet. If your posting work happens outside such tools, in spreadsheets, printed job sheets or a separate field app, someone in the office ends up copying it into the client report by hand.

Fingoweb builds billboard management software as a dedicated project for your network. We have been building custom web and mobile software for more than 10 years, including platforms for screen networks running over 15,000 players. You get one system that follows your process from the booked campaign to the verified face, and the source code stays with you. A typical setup covers:

  • an office panel for campaigns, sites, faces and work orders,
  • a field app for posting crews on Android and iOS,
  • proof of posting with photo verification,
  • integration with your ERP and accounting.

When do off-the-shelf OOH tools stop at the office door?

Off-the-shelf tools differ a lot. Some focus on sales, leases and billing, some add scheduling and installs, and an accounting package covers invoicing only. What matters is how well your tool handles the work outside, on ladders and lifts, with unreliable signal and creatives that change at the last minute.

If the field part is missing, the gap gets filled with a generic field service app or with photos in a group chat. Both break the chain of evidence. The photo is not tied to the work order, its time and location can be edited, and nobody checks whether the right poster went up until the advertiser asks. Custom software closes that gap, because the office panel and the cross-platform mobile app your crews use share one data model.

Need billboard management software that fits your network?
Leave your e-mail and we'll get back to you with a time for a consultation.

What does our billboard management software development include?

You can start with one module, such as the crew app or photo verification, and add the rest later. The service includes:

  • OOH campaign and work order panel

    Campaigns, sites, faces and work orders in one web panel. Planners create posting jobs from a booked campaign, assign them to crews and follow progress on a list or a map.

    Filters by campaign, crew, region and status replace the spreadsheet everyone was afraid to edit.

  • Field service app for posting crews

    An Android and iOS app that shows each crew its work orders, the site and the creative to post. It works offline first, so orders and photos are stored on the phone and synced as soon as the connection returns.

    Photos are taken in the app's own camera, with time and location recorded at the moment of capture.

  • Proof of posting and photo verification

    Every installation photo is linked to its work order and checked automatically. AI compares the photo with the campaign artwork and flags blurred, dark or wrong shots, while metadata checks compare time and location with the order.

    Clear cases are approved and doubtful ones go to a short review queue, as we describe in our guide to automating proof of posting.

  • OOH inventory management

    One record for every site and face, with format, location, campaign history, the latest photos and maintenance notes. Sales can check availability and share a current list with a client without asking operations.

  • Integration with your existing systems

    Work orders flow in from the system you already use, whether a booking tool, an accounting package or an ERP, and statuses and photo links go back to it. Depending on what your system offers, we connect through its API, a database link or scheduled file exports.

    Digital faces can join the same system through digital signage integration with your players and CMS.

  • Campaign reports for advertisers

    Reports with a photo for every face, ready to send to the advertiser or the agency. You can generate them per campaign, region or crew and export them to PDF or a spreadsheet.

Bus shelter with an advertising panel on a rainy city street

Our process of billboard management software development

We start small, on your own data, and build the full system only when the first module proves itself.

  • 1
    Free consultation (30–45 min)
    Your network, your crews and the tools you use today.
  • 2
    Discovery workshop
    Processes, roles, data in your systems and the scope of the first module.
  • 3
    Pilot on your data
    A working version of one module tested on a real month of campaigns.
  • 4
    Development in stages
    Panel, crew app and integrations delivered in iterations and tested with your team.
  • 5
    Rollout with crews
    Training, closed testing in the app stores and one region before the whole network.
  • 6
    Maintenance and development
    Monitoring, updates for new phone OS versions and new modules.

Cooperation

Billboard management software – who do we work with?

We build for companies that own, sell or post outdoor media and want one system from booking to proof of posting.

Billboard and poster operators
Companies with roadside, urban and transit faces who want campaigns, crews and proof in one place.
OOH media owners
Networks with printed and digital faces who need one inventory and one reporting layer.
Installation contractors
Companies posting for operators who need a field app and clear reports of the work they delivered.
Software development only
We build the software. Printing, posting, hardware and site maintenance stay with you and your partners.

Our portfolio

Projects built from the same blocks as billboard management software, from mobile apps to panels and integrations for advertising networks.

  • IMS Sensory Media

    IMS Sensory Media

    IMS Sensory Media is a market leader in sensory marketing. It provides advertising systems, technologies and tools for effective, business-efficient mood creation and positive atmosphere building at the point of sale.

    • tailor-made
    • ux/ui design
    • development
    • infrastructure
  • IMS Audio Player - Mobile App

    IMS Audio Player - Mobile App

    A mobile app for playing music in public places for free.

    • mobile development
    • ux/ui design
    • dedicated team

Trusted by many

We have worked with not only large Polish corporations, but also with ambitious startups from abroad like the USA, UK, Norway, Austria or Germany. What they have all in common is that they trust in us to deliver quality products.

  • Sellizer
  • VhedaHealth
  • metaltop
  • formstack
  • diagmatic
  • ims sensory media
  • solix
  • ringier axel springer
  • proestima
  • talent bridge
  • koneser
  • Innovation nest
  • groupworks
  • mobiconf
  • daviesmeyer
  • ekolot
  • wektor wiedzy
  • lookcart

Our recommendations

See what our clients say about cooperation with Fingoweb

Trusted partner

„I have been working with Fingoweb for over 5 years. I appreciate them the most for their ability to understand the need from the business point of view, consulting and foreseeing the consequences of made descisions. All this makes sure that the web systems we receive from Fingoweb meet the assumed assumptions, are complete, intuitive and suitable for further development! I recommend Fingoweb to all who are looking for a trusted partner, who will support the technological progress of the company!”

Sebastian HoroszkoBusiness Development Manager, Zaufane.pl

Professional company

„We consider Fingoweb to be a professional company with the cooperation going smoothly. Fingoweb is experienced and well organized in communication. They listen carefully to our needs, doing everything to make our expectations possible.”

Paweł SzałeckiCEO, Muzola sp. z o. o.

Fingoweb employees are professionals and passionate

"I had the (dis)pleasure of working with more than 100 IT companies, each of them had certain problems: untimeliness, poor quality, lack of inventions, etc. Fingoweb was one of the few companies that did not have these problems. I recommend and will strongly recommend it because the company is about people and the Fingoweb employees are professional and enthusiastic."

Marcin ZaborowskiCEO, Sellizer.io

Digital technology experts

„We have verified the skills and experience of the Fingoweb team and can honestly say they are digital technology experts. Fingoweb specializes in tailor-made systems, providing smart solutions to grow your business. Together we are building a system for remote media management throughout Europe, which stands out in the market for sensory marketing."

Łukasz GrudziążTechnical Manager, IMS SA
Interested in billboard management software?Leave an email address.
If you prefer traditional contact, we are at your service:
e-mail: contact@fingoweb.com
phone number: +48 660 901 080

FAQ about billboard management software

It is the system an outdoor operator uses to manage sites, faces, campaigns and the work needed to post them. Some tools cover only sales and contracts, while a complete setup also includes a field app for crews and proof of posting. Fingoweb builds the version that fits your process.

Buy when your process matches the tool and you mainly need sales and contracts. Build when field work, verification or integrations slow you down, or when per-face licences grow faster than your revenue. You can also keep your current system and add a custom layer for crews and proof of posting.

It depends on the modules you start with. A verification pilot on one month of your exported data takes about a week from receiving the files. A field app and panel are delivered in stages, and the plan is agreed after the discovery workshop.

Yes. Work orders, creatives and photos are stored on the phone and sent automatically when the connection returns. Crews can keep working in dead zones without losing a single report.

Yes. Orders come in from your ERP, accounting or booking system and statuses and photo links go back, so that system stays the record of campaigns and clients. Depending on the system, we connect through its API, a database link or scheduled file exports.

You do. The source code is yours from the first release, with no per-face or per-user licence and no dependence on our roadmap.